Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Mar 22, 2017 Content Strategy Jeff Baker

We rank No. 1 for a keyword we didn’t earn

We took a closer look at a top ranking blog post and found we really didn’t deserve to be first in the SERP. Here’s what happened and how we’re fixing it.

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On social media ROI, conversions are the proof of success.

Mar 22, 2017 Content Strategy Jeff Baker

Rethinking social media strategy in 2017 [success story]

One of our clients saw 82.6% more revenue and a 228.3% increase in conversions from a stronger, more dynamic approach to social media marketing.

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Mar 21, 2017 Content Distribution Samantha Gordon

Walkthrough: Lead generation from paid social ads [eBook]

Unlock your potential with this eBook, and level up your social media marketing game by equipping paid ads to win more leads.

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Goals light the way in social media marketing.

Mar 21, 2017 Content Distribution Eric Wendt

How to select social networks for your content promotion goals [infographic]

Overwhelmed by your social media marketing options? Always opt for the one that delivers the most ROI.

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Mar 20, 2017 Content Creation Tressa Sloane

The power behind customer case studies and testimonials

Your happy customers can bring you even more business when you create engaging bottom-of-the-funnel content marketing assets: case studies and testimonials.

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Mar 17, 2017 Content Strategy Tressa Sloane

Perfect your content posting frequency for ultimate reach and engagement

From posting on your blog to sharing on social and via email, publishing frequency makes a huge difference, and we’ve got the tips to help you get it right.

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