The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
6 Video Campaign Ideas for Your Next Initiative
Learn about the usefulness of a well-crafted video marketing campaign and check out six inspiring ideas for your brand to try.
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Content vs Context: If Content Is King, Context Is Queen in Marketing (Infographic)
Learn about the difference between content vs context and how you can apply it to your own marketing efforts.
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What is SEO Content Writing? The Complete Guide to Writing For Search [Video + Infographic]
Conquer SERPs with effective SEO, one word at a time.
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This Google Docs Marketing Template Will Help You Structure Your 2026 Plans
Learn how to create a marketing plan with a template. Streamline your strategy, save time and boost collaboration for success.
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How To Use Gen AI (Responsibly and Effectively)
Knowing how to use generative AI in 2025 can set you apart from other content creators, but only if you know how to use it well.
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Unlocking Purpose: What Is a Value Statement?
Find out what goes into a brand value statement, why it’s important and how to make one of your own.
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The AInxiety Is Real: A Brief Reflection on Artificial Intelligence
https://atlas.brafton.com/produce/productions/6724ee8ee36d33b4203ed92b/tasks
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From Paws to Prospects: How Manuela Found Her Calling in Marketing
Learn how Manuela Moreno traded her veterinary scrubs for a role at Brafton and how she handled it with grace.
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