The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How to nail B2B tech writing: Tips from a content writer
A top challenge in B2B tech marketing is finding a writer who can competently convey value offerings. Here are tips from a Brafton writer for using words wisely.
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The biggest SEO updates of Summer 2015
Here’s a video highlight of the hottest SEO updates of summer. But the real sizzler might be this: Marketers seem to care less about SEO.
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Top SEO Updates: Summer 2015
Here's a video highlight of the hottest SEO updates of summer. But the real sizzler might be this: Marketers seem to care less about SEO.
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Why you can’t outsource thought leadership, but you can outsource content
Marketers can outsource a strategy and editorial to content experts, but the internal team owns thought leadership. Here’s a process to work with outsourced teams to promote your thought leadership.
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Brafton’s at #Inbound15 Sept 8-11: What we’re looking forward to
Brafton has several teammates heading to Hubspot’s Inbound conference in Boston. Find out which sessions we’ll be attending.
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55% click mobile ads over desktop: What this means for your website
When your team is producing site content, is it part of your process to review the articles or videos before they’re set live? Here’s an equally important question: Is it part of your process to review t
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How to craft a blog that drives 4x site average web leads
Blogging for conversions? Here’s the strategy we suggest.
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What to see at CMWorld: The CMI team’s top picks
Here’s a list of must-see events at Content Marketing World, straight from the CMI team and content experts at Brafton. Content Marketing World 2015 is held Sept. 8-11 in Cleveland, OH.
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