The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Say hi to Brafton at LeadsCon New York August 24-26
Brafton is attending LeadsCon New York this year to talk about content marketing strategies for lead generation.
Learn More
How content can bridge the gap between your sales & marketing teams
How to create content that bridges the gap between your sales and marketing department.
Learn More
Coulda, woulda, shoulda: Ditch conditional language for more persuasive writing
Effective content marketing hinges on persuasive writing. Strike conditional language from your copy to convert readers.
Learn More
Expand your brand: Twitter ads now extend to mobile apps
Still under the impression your audience doesn’t use social media? Based on these demographics we’d disagree, but now Twitter has an advertising option that people can appreciate even if they haven’t bought in
Learn More
Does Google want you to switch to a mobile-only website?
A recent Q&A with Google’s John Mueller reveals a best practice for mobile SEO that should be taken with a grain of salt.
Learn More
Looking for more web leads? Here’s a strategy that got 480% more conversions
An auto company partnered with Brafton for blog content, and got 480% more conversions when we optimized one of its main promotion landing pages.
Learn More
87% say technology is improving marketing performance
87 percent of marketers report better performance thanks to the marketing technology they’re implementing.
Learn More
Strategy – not budget – is marketers’ biggest challenge with visual content
A visual content marketing strategy is crucial for being successful, but strategy is the biggest challenge companies face in this arena.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
