The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google’s AMP launch approaching, will include Analytics support
Google AMP is coming soon, and it will include Analytics options for publishers. Here’s what it means for the mobile web.
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The difference between targeting demographics & creating personas (in under 3 minutes)
How can you be sure your content is being seen at all, let alone by the right people?
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The difference between targeting demographics & creating personas (in under 2 minutes) [Video]
How can you be sure your content is being seen at all, let alone by the right people?
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3 steps to close in on your target audience
When you know your audience, you can create more engaging, targeted content that will be more effective at turning readers into potential customers.
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Facebook expands targeted ads to mobile sites like Slate, Time & Answers.com
Facebook announced they will be expanding their Audience Network to include websites on the mobile web. Here’s how that will affect advertisers.
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The 7-Step Checklist for 186% More Blog Revenue [Success Story]
Blog traffic equating to actual revenue can be a mystery for marketers who haven’t given content a chance. Here’s how one client took 7 steps to achieve blog revenue.
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Twitter allows longer pre-roll video ads: 4 changes that could take place as a result
Twitter now allows for longer pre-roll video ads. Here are the 4 changes that we’re predicting could take place as a result.
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7 tips for writing intros that don’t fall flat
The average attention span is eight seconds. Here are 7 tips for writing great intros to your content to keep your readers engaged and interested.
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