Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Jun 14, 2016 Social Media Samantha Gordon

Why marketers can ignore Microsoft’s LinkedIn purchase

If Microsoft buying LinkedIn isn’t important for marketers, what should they care about when it comes to the latest news in their space?

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Jun 14, 2016 Content Marketing Kyle Gaw

How to Use Content Marketing to Rock Your Next Trade Show

You’ve just landed in the city where the big trade show you’re attending this year is being held, ready to start schmoozing. In typical fashion, you’ve already plotted what shows you’re going to attend and which of

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Jun 13, 2016 Content Writing Ben Silverman

How 2 of Brafton’s content writers re-wired themselves to write for tech

Take a look at what it’s like to write content for some of the top influencers in the tech industry.

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Conversation doesn't have to be a lost art.

Jun 09, 2016 Content Marketing Samantha Gordon

[Infographic] How to manage blog comments successfully: The lost art of conversation

It may be a small part of your marketing strategy, but blog comments can have a big impact on your brand engagement.

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Jun 09, 2016 News Ben Silverman

In defense of Pantone 448 C, the so-called ‘ugliest color’

Pantone 448 C is now known as the “ugliest color on earth,” but that doesn’t mean you need to keep it out of your marketing palette.

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Jun 07, 2016 Legacy Ben Silverman

Get to know the anatomy of a Google SERP

Noticed the first page of Google SERPs is a little busy? Here’s our “anatomy of a Google SERP,” and how the features can affect your marketing efforts.

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