The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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eBay is using Google AMP – and you should too
This month, eBay became the first major non-news website to begin widely showing AMP results. Here’s why this is a good sign for content marketers.
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4 key marketing updates from Google’s SMX keynote
At SMX Seattle, Gary Ilyess filled us in on Google’s upcoming search updates. Here’s what you need to know.
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A snapshot of where social media marketing is headed
Recent changes to major social networks signal what is yet to come for social media marketing.
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Your guide to choosing the right background music for your videos
You put a lot of effort into video production, and if you miss the mark on the music, all your work could go to waste. Here’s how to do it right.
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How Lyft’s holistic marketing flank attack got me to convert in 3 days
During a weekend trip in NYC, rideshare service Lyft seemed to be following me everywhere I went, and their marketing efforts paid off. Here’s how it worked.
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4 writing tips to craft your content for mobile readers
Target your audience on mobile with these four content writing tips.
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Typography: The unsung hero of successful messaging
How can typography impact the message your content is sending to your target audience?
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Marketing takeaways from 3 major Apple WWDC16 announcements
What do Apple’s announcements at WWDC16 about macOS, Siri and iMessage mean for marketers?
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