Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Dec 02, 2015 Social Media Molly Buccini

How social media event coverage builds relationships with industry influencers

Brafton social media strategist Rayna Gamble explains how a influencer outreach strategy proved successful when paired with her client’s tradeshow schedule.

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Dec 01, 2015 Content Writing Matt Ellsworth

How performance art became part of my content writing job

When a finance client wanted a hands-on content marketing strategy for their annual conference, Brafton Editor Matt took on a new job title: actor.

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Nov 30, 2015 Content Marketing Katherine Griwert

5 Super Simple Content Marketing Tricks for Big Wins (via #SEJSummit)

The latest Search Engine Journal Summit offered marketing tips for quick wins and smarter strategies. Read Brafton’s roundup of top insights.

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Nov 25, 2015 Content Writing Ben Silverman

Digital marketing in 2016: Trends, tips and the new role of content

Here is our list of trends and tips for blogging, producing video, running social media, designing graphics and writing longform pieces in 2016.

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Nov 23, 2015 Video Marketing Timothy Griffin

3 simple rules to plan and execute your video content in 2016

Here are a few simple steps to help you identify what types of video strategies you should focus on in 2016, and how to get them done on-budget and on-time.

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Nov 20, 2015 News Ben Silverman

Best eCommerce practices for holiday ‘15 (stats)

The holiday season has arrived. Here’s our cheat-sheet for keeping up with trends & best practices for this potentially record-breaking retail season.

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