Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Mar 15, 2016 News,Video Marketing Samantha Gordon

2 marketing takeaways from Ooyala’s latest Global Video Index

Ooyala’s latest Global Video Index reveals pertinent information to help marketers strengthen video strategies.

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Mar 11, 2016 News Ben Silverman

Facebook’s purchase of Masquerade & the homogenization of social media

Facebook has purchased Masquerade. Here’s why the purchase is a model for the changing roles of social networks in 2016.

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Mar 10, 2016 Graphics Ben Silverman

CTA optimization Part 2: Simple ways to create great CTA UX

Graphic design on a budget is intimidating, but designing CTAs with an aim for engagement & conversions has never been easier.

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Brafton will be attending LeadsCon 2015 to talk about how content marketing supports lead generation initiatives.

Mar 09, 2016 News Molly Buccini

Talk content marketing with Brafton at LeadsCon, March 16-17 in Las Vegas

Looking for advice from the leaders in lead generation and performance marketing? You’ll want to join Brafton at LeadsCon.

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Mar 08, 2016 News,Social Media Ben Silverman

New WordPress plug-in supports Facebook Instant Articles

With Facebook Instant Articles opening to the public in April, WordPress has released a plug-in to support it. Here’s what it means for content marketers.

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Mar 07, 2016 Video Samantha Gordon

Broad content doesn’t work: A narrow focus is key

Today, let's talk about the fact that you can no longer get away with the spray-and-pray tactic of producing lots of content without emphasizing quality.

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