The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Apr 18, 2016 Content Marketing Sabrina Brett

5 steps to identify the best content to repurpose

Has your well of content ideas started to run dry? There’s a solution lurking in your blog archives: your own content.

Apr 15, 2016 News,Social Media Ben Silverman

8 brand new ways to target customers via Facebook Messenger

Facebook has turned Messenger into an automated marketing Platform. Here are 8 ways to use it to target customers and drive sales.

Apr 12, 2016 News Ben Silverman

Google may have penalized you this weekend: Here’s how to fix it

Notice a penalty from Google this weekend? It’s likely from spammy, unnatural links. Here’s how to fix it.

Apr 08, 2016 Legacy Ben Silverman

Get the full SEO picture for 2016 with these 10 free tools

The first step to boosting engagement is increasing your qualified traffic. Here are our favorite free tools for keeping your site’s SEO up to date.

Apr 04, 2016 News,Social Media Samantha Gordon

Video ads will make Facebook Instant Articles more lucrative for businesses

With video ad capability, Facebook’s Instant Articles just got more exciting for publishers.

Apr 01, 2016 Legacy Ben Silverman

8 approaches to graphics that will boost your brand’s engagement

Visuals tell a story better than text and help your content engage your readers. Here’s a look at how your graphics can boost engagement.

Mar 30, 2016 Life At Brafton Hannah Perlmutter

A day in the life of a Brafton Video Producer

Hannah offers a peek into the world of a Brafton Video Producer.

Mar 29, 2016 Content Writing Ben Silverman

7 frequently asked questions about audience personas and buyer journeys

Brafton and Akoonu got together to answer some of the questions you asked during our webinar on audience personas and buyer journeys.

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