The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
September AI Roundup & Rundown: New ChatGPT Usage Data, Universal Translation and the Top GenAI Use Case According to New Research
OpenAI unveils new insights about how people use ChatGPT, corporate comms stand to benefit the most from generative AI and universal translation is on the horizon.
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The Ultimate Email Marketing Glossary: Terms Every Marketer Should Know (Infographic)
Email marketing has a jargon all its own. From the basics like ‘opt-in’ to abbreviations like CAN-SPAM and CASL, this blog details some of the most important terms.
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8 Curated Content Examples to Help You Master The Curation Game (Infographic)
Discover how content curation can help you better connect with your audience – and get inspired by these 7 top curated content examples.
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From Inbox to Impact: How To Use AI for Smarter Email Marketing
Want higher-performing email campaigns? Explore the best ways to use AI for email marketing, plus tips and strategies to optimize results.
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Marketing Needs and Wants: What Your Customers Need You To Know
In marketing, needs and wants are similar but distinct concepts — both are critical to creating messaging that resonates with target audiences. Learn more.
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What Is a Content Hub? (Examples + Infographic)
A content hub can take your brand to a whole new level. Here’s what it is and how you can create an effective content-fueled experience for your audience.
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6 Unconventional Methods for Staying Focused While Working From Home
Working from home, with all its pleasures, has its challenges — like focusing. Here are several orthodox and strange techniques for finding focus at home.
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How To Create More Shareable Content: 7 Steps and Strategies
Shareable content is self-explanatory — it gets shared more! Here’s how you can take your content from so-so to shareable in 7 steps.
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