The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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The ai marketer weekly: Our All-New AI Marketing Newsletter
We’re launching a brand-new newsletter! Read what to expect from our AI-focused digest when it hits your inbox. Spoiler: Exclusive insights, thought leadership and more.
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12 Video Ideas for Any B2B Business (With Examples) [Infographic]
Learn why video is such an important component of marketing strategies – and watch the examples that prove why B2B brands can’t afford to be camera shy.
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The Best Examples of Psychographic Market Segmentation
Discover how psychographic market segmentation works, why it matters and how top brands use it to connect with their audiences.
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How To Fix Google Ads Spam Leads Problems
Google Ads spam leads are a major problem for a lot of brands. Keep these tips in mind to maintain strong ad performance throughout your campaigns.
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What Does a Head of Marketing Do? Career Guide and Responsibilities
A head of marketing is a champion of marketing campaigns, an explorer of data and a strategic thinker. Learn more about this job duty here.
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8 Types of Banner Ads — And How To Use Them (Infographic)
Looking to make your banner ads stand out from the rest? Here are 8 different types of banner ads and how to use them in your digital marketing campaign.
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June AI Round Up and Rundown
June can be busy between Q2 winding down and getting outside to soak up all those glorious, long daylight hours. If you haven’t had time to check in on this month’s AI in marketing happenings, don’t sweat. The
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6 Books Every Writer Should Read To Improve Their Craft
Writing looks easy — after all, most of us learned to write in school. But those who’ve looked the blank page dead in the eye know that good writing demands more than penmanship. It requires clear thinking, ruthless
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