The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Artificial intelligence + content writing: What happens next?
Will AI fully replace content writers, or is there a symbiotic relationship marketers can capitalize on?
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#WAM: What are campaigns and why would you use them?
Here’s how to use Google Analytics campaigns for all your content marketing initiatives, big or small.
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The Content Marketing Weekly: Throw out the bad, optimize the good and think BIG
Write headlines for mass appeal, scrap content that fails and differentiate yourself through great marketing.
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5 content strategies you need to try after a trade show
You’ve registered your company for the big trade show and highlighted it in red on your marketing calendar. You’ve spent months preparing, promoting digital campaigns around your presence at the event. The adrenalin
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Tales from the crypt: Reviving your content from the marketing grave
You’ve got a graveyard full of old marketing content. Don’t let it lie there forever. Bring it back and put it to good use for your brand.
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#WAM: Finding the best time to post content
Learn how to find the best time to post content to your site according to your Google Analytics data.
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Does your B2B social marketing strategy stack up?
Humans are social creatures because they need to be. Our hominid ancestors learned quickly that they could share food, care for their young and fend off predators and rival tribes more effectively in social groups.
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The Content Marketing Weekly: Spook-tastic trends, tests and technology
Because you still need news on Friday the 13th.
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